Privacy Policy

1. Who are we?

  • We are Your Business Machine Ltd.

  • For the purposes of this Privacy Policy, references to “we”, “us”, “our” or “Site” are to Your Business Machine Ltd.

  • Your Business Machine Ltd (company number 15540880) is a  controller  in relation to the processing of the personal information that you provide to us when you use our Services. Its registered address is 13 Shortlands Gardens, BR2 0EA. If you have any queries relating to our use of your personal information, or if you have any other related data protection questions, please contact us at hello@yourbusinessmachine.com or write to 13 Shortlands Gardens, BR2 0EA.

2. How do we collect personal information?

  •  From you - Most of the personal information we collect will be directly from you when you use the Services.  We will collect this information from you through the websites, mobile applications, or other similar devices, channels, or applications operated by or on behalf of MoneySuperMarket.  

  • From our product partners - If you purchase a product from one of our partners whose products or services are included on our Site (“product partners”) then they may send us the information they hold relating to the product(s) you have purchased.  This allows us to track sales and improve our Services.

3. What personal information do we collect?

The personal information we may collect when you use the Services includes: 

  • Your identity information such as name or date of birth; 

  • Your contact information such as address or email address; 

  • in certain scenarios, recordings of the content of your communications with us such as calls, emails and SMSs, in accordance with data protection legislation and other applicable law. Monitoring or recording will always be for business purposes, such as for quality control and training (e.g. where you email our customer services team), to prevent unauthorised use of our telecommunication systems and Site, to ensure effective systems operation, to meet any legal obligation and/or to prevent or detect crime; 

  •  feedback you provide to us  on your experience of using the Site, which we may have requested from you in order to ensure the Services we provide you continue to meet your needs. Any feedback you provide will only be used as part of our programme of continuous improvement and will not be published on the Site; and 

We do not knowingly collect or store any personal information about children under the age of 18 years. 

Note that it is your responsibility to check and ensure that all information, content, material, or personal information you provide on the Site is correct, complete, accurate, and not misleading and that you disclose all relevant facts. 

4. How do we use your personal information?

We use your personal information for the following purposes: 

  • to track sales, which may involve product partners sharing data with us relating to the product(s) you have purchased, this involves us placing “cookies” or other tracking technologies on our Site;

  • To communicate  with you, including some or all of the following: 

  •  sending you information about products and services which we think may be of interest to you. We will contact you (depending on your contact preferences) via email, SMS, or by other electronic means such as via social and digital media. This may include new product launches and, newsletters. When you give us your details you will be given an opportunity to let us know if you don’t want to receive marketing communications from us. If you are using our App and have enabled push notifications on your device, we may send you marketing messages through push notifications. If you don’t want to receive marketing communications from us, you’ll need to let us know every time you run a comparison. You can also opt out of receiving marketing communications at any time. This won’t affect any communications that we need to send you for the purpose of being able to provide our Services.

  • sending you a confirmation email  – when you join our newsletter, you will automatically be sent confirmation of your quote by email or SMS so that you have a record of it; 

  • To meet any legal obligation and/or to prevent or detect crime – for example, if a court or regulator, Governmental, compliance or law enforcement agency requires us to disclose your personal information; if it is necessary for us to disclose your personal information in connection with legal proceedings; or in order to prevent fraud and money laundering, which might involve disclosure to a fraud prevention agency.

5. What are our legal grounds for processing your personal information?

We will only collect and use your personal information in accordance with applicable data protection laws.  Our legal grounds for processing your personal information in the ways described in this Privacy Policy are as follows: 

  • Performance of a contract – In order to provide you with the Services and manage your account we will: (i) share your personal information with or search the websites of our product partners to get you the quotes and/or access information required to provide you with the relevant Service from our third party partners (including our eligibility checker, Credit Monitor or insurance renewal services, which may result in a ‘soft’ credit search); (ii) process any transaction between you and a third party; (iii) manage, run and administer your account; (iv) send you an automatic confirmation email of your quote when you enter your personal information to receive a quote on our Site; (v) If you apply for an offer or incentive through the Site, we will also use your personal information to assess your eligibility and subject to availability, fulfil the offer or incentive where the eligibility criteria has been met. When we do these activities we are processing your personal information because it is necessary to perform the contract that we have in place with you to provide you with our Services, or to take steps at your request in order to enter into a contract with you. 

  • Consent – We will use and process your personal information where you have told us you are happy for us to process it for a specific purpose(s), for example: (i) through consenting to cookies placed for certain advertising purposes (for more information on our use of cookies, see section 9); and (ii) consenting to conduct certain “audience” based targeting services by social media platform providers (see section 10). You are able to withdraw your consent at any time (which will not affect the legal basis for the processing prior to your withdrawal of such consent). 

  • Legitimate Interests – We may use and process some of your personal information where the benefits of doing it are not overridden by the interests or fundamental rights or freedoms of individuals. Under UK privacy laws, this is called the “legitimate interests” condition for processing your personal information. Our legitimate interests for processing your personal information are: 

  • to monitor and communicate with you about the Services.  It is in our legitimate interest to keep you informed about your use of the Services in order to improve our Services

  • marketing: to tell you about products, services and insights which we think may be of interest to you, for online advertising (see section 10), to develop marketing content and enhance our marketing strategies. We won’t send you marketing communications if you tell us not to; 

  • for market research, analysis and product improvement, including to produce the customer insight products described at section 4.4.3 which are available to subscribers. These activities help us to regularly review and improve the products and services we or our partners provide. Where possible data that we use/provide in this way will be in an anonymised or pseudonymised format; 

  • to help facilitate the sale or potential sale of all or part of our business. This enables us to achieve our strategic objectives and to enable the long-term commercial success of our company. 

You have the right to object to our use of your personal information for these legitimate interests.  If you raise an objection we will stop processing your personal information unless an exemption under UK data protection law applies, in which case we will let you know why we are continuing to process your personal information.  Please contact ud at: hello@yourbusinessmachine.com  if you wish to exercise this right, see section 13 below for further information on your personal information rights.

Legal obligation – We may be required to process your personal information in order to comply with a legal obligation on us; for example, an obligation to disclose the information to a court or regulator, Governmental, compliance or law enforcement agency, or in connection with legal proceedings; or in order to prevent fraud and money laundering, which might involve disclosure to a fraud prevention agency. We may also be required to process certain personal information about you in order to respond to (and verify we are able to respond to) a data subject rights request that you have submitted. 

 

6. What advertisements do we show on our Site and what online advertising do we use?

  • Advertisements on our Site - The advertisements that you see displayed on our Site are delivered on our behalf by certain third-party advertising companies. Although cookies may collect personal information about you such as unique identifiers, no personal information that directly identifies you, such as your name, address, email address, or telephone number, is used to provide this advertising. In order to display advertising most likely to be relevant to you, these third-party advertisers may place or recognise a unique cookie on your browser, either on different websites that you visit or on our Site. You will be asked to give your opt-in consent to any cookies placed for advertising purposes on our Site before any such cookies are placed, as described in our Cookie Policy. It is also possible to block cookies by adjusting your browser settings, as mentioned in our Cookie Policy. 

  • If you would like more information about online advertisements and your choices about how this information may be used by these companies, please click here http://www.youronlinechoices.com/uk/your-ad-choices . 

  • The Site has also implemented and used Display Advertising using Google Analytics which permits advertisements and remarketing to be served on third-party websites across the internet relating to a search made on the Site. The Site and third parties, including Google, use first-party cookies and third-party cookies to inform, optimise and serve such advertisements. It is also possible to block cookies by adjusting your browser settings, as mentioned in our Cookie Policy. You can also opt-out of or customise, these advertisements using the Google Ads Preferences Manager. 

  • Online Advertisements - If you consent us contacting you for marketing purposes, we may disclose a de-identified version of your personal information such as your name, telephone number, and email address (we use a process called hashing means that the third party does not receive a plain text version of your personal information to protect your details) to third-party providers including affiliate marketing platforms like AWIN to enable them to display our marketing to you via online streaming services, search engines, or social media sites; or to other users who have similar interests or are from a similar demographic as you. See the Awin privacy policy at https://www.awin.com/gb/privacy , which explains how they collect and use your personal information. 

7. How can you amend your preferences?

Any electronic marketing or communications from Your Business Machine services we send you will include clear and concise instructions to follow should you wish to unsubscribe at any time. You may also amend your marketing preferences by emailing us at  hello@yourbusinessmachine.com

8. Your personal information rights and how to contact us

  • You have certain rights under data protection legislation in relation to the personal information that we hold about you including: 

  • Right to access – The right to obtain a copy of the personal information we hold about you. Sometimes this is referred to as a DSAR (data subject access request). We’ll ask you to describe the information you require, as well as letting us know about any other email addresses you’ve used on our Site, to enable us to trace your personal information. Depending on the nature of your request, we may also ask you for your full name, your date of birth, and your full address and documents to allow us to verify your identity. Requests for copies of your personal information will be dealt with within one calendar month, unless your request is complicated or if you have made a large number of requests.  In these circumstances it may take us longer to deal with your request, in which case we will let you know if we need longer than one month to respond; 

  • Right to correct – The right to have your personal information rectified if it is inaccurate or incomplete. Requests for us to correct your personal information will be dealt with within one month, unless your request is complicated or if you have made a large number of requests.  In these circumstances, it may take us longer to deal with your request, in which case we will let you know if we need longer than one month to respond. If we believe that your personal information is accurate, we will let you know that that we will not be amending your personal information and why. As mentioned above our product partners will be acting as data controller of any of the personal information that they hold, so we will not be able rectify any such information, you should contact them directly; 

  •  Right to erasure of your information - The right to request that we delete or remove your personal information from our systems.  Data protection legislation gives exceptions to this right which, if applicable, we will explain in our response to you; 

  • Right to restrict our use of your information - In some circumstances you can  ‘block’ us from using your personal information or limit the way in which we can use it, for example while we investigate a complaint that the personal information we hold about you is inaccurate; 

  • Right to data portability – The right to request that we move, copy or transfer your personal information to a specified third party, or to you, in a machine-readable and structured format (e.g. CSV files). There are exemptions – for example, this only applies to personal information which has been provided directly from you, which is held in digital format, and which we process with your consent or to fulfil a contract with you; 

  • Right to object – The right to object to our use of your personal information including where we use it for our legitimate interests or where we use your personal information to carry out profiling to inform our market research and customer demographics. If you raise an objection we will stop processing your personal information unless an exemption under UK data protection law applies, in which case we will let you know why we’re continuing to process your personal information;

9. Changes to this Privacy Policy

We reserve the right to amend or modify this Privacy Policy at any time and any changes will be published on the Site. The date of the most recent revision will appear on this page. If we make significant changes to this policy, we may also notify you by other means such as sending you an email.  If you do not agree with any changes please do not continue to use the Site. 

Last updated April 2024